In the heart of the EUR district of Rome is coming Green Island, a new business hub with a new generation contemporary concept. Designed by Polis Srl, this building has high standards of sustainability.
We helped Colliers Global Investors with the communication of this great project. Our team has created a video animation that shows a typical working day at the new business hub.
This is the first time that we are involved in video animation for office space. This fact allows us to direct the film from a new point of view.
In addition to 3D animation, we also took care of the interior design. We have imagined a design to step up with the times and appealing for the real estate market.
The approach to this work was different especially for the choice of the placement of the cameras and deciding which spaces to focus on.
Our aim was to create specific storytelling for the project, focused on showing in 2 minutes the entire hub, during all hours of a typical working day, starting from the morning to the evening.
The scene opens with the awakening of the city of Rome, arriving at the EUR district. The video continues following the same subject in different spaces of the building.
We paid the utmost attention to the insertion of people into the video.
All characters are 4D models made through the scanning of the movements of real people.
In this way, the result has a maximum yield of realism.
We choose to keep the same person for the first scenes in order to convey to show the daily routine and the different working situations within the day, from the group meeting to the final event on the rooftop.